Marina Resort Heiligenhafen

Marina Resort Heiligenhafen – Heiligenhafen, DE

Key Service: Tourism & Leisure
Location: Heiligenhafen, DE
Product: Masterplan
Office: Horwath HTL Germany

Creation of a sustainable and touristic masterplan concept for the development of the Marina Resort Heiligenhafen.

In July 2013, the PRIMUS Marina Resort Heiligenhafen GmbH started to build 30 thatched cottages as well as other buildings with holiday apartments, maritime trade/services and gastronomy between the pier and marina. Two years later, in 2015/2016, the hotels “Beach Motel Heiligenhafen” and “Bretterbude Heiligenhafen”, developed by product developer Jens Sroka and his team, were built directly on the new pier forecourt.
The project “Marina Resort Heiligenhafen” was declared by Schleswig-Holstein as a “flagship project” and is supposed to make an important contribution to the long-term and sustainable securing of the tourist destination Heiligenhafen and the entire region.

In the first step, Horwath HTL derived a sustainable tourism development framework.
In cooperation with the office Seebauer, Wefers and Partner GbR, the holistic development concept “Marina-Resort Heiligenhafen” was created for the approximately 80,000m² area, with unique location qualities directly on the Baltic Sea beach and at the 5-star marina. The goals and contents of this master plan concept were confirmed by the city of Heiligenhafen in spring 2010. As part of the further project development, Horwath HTL supported HVB in the acquisition of suitable operators and investors.